F A Niab · Performance Marketing & Local Growth Specialist

More customers through the door. More orders in the cart. Fewer wasted ad dollars.

If your acquisition costs keep climbing and your leads arrive in bursts, the problem is rarely the budget. It is untracked spend, weak local visibility, and creative that never earns the click. I fix all three, and I report on revenue, not reach.

$100K+Ad budgets managed with CPA and ROAS accountability
40%Average revenue lift for client campaigns
3.4x+ROAS on a rebuilt e-commerce funnel
3 marketsUS retail, B2B manufacturing, Bangladesh retail
F A Niab
Why most marketing fails

Activity is not growth.

Boosted posts, follower counts, and ad accounts nobody can attribute to a sale all feel like progress. They burn working capital. Three habits cause most of the damage:

The four-part growth mechanism

01

Bulletproof Tracking & Attribution

Server-side Meta CAPI, Google Tag Manager and GA4 so every lead and sale is counted and the algorithm learns from real buyers.

02

High-Intent Traffic Capture

Local SEO catches people already searching. Targeted Meta prospecting finds the ones who have not searched yet.

03

Direct-Response Creative Engine

Hooks, scroll-stoppers, and problem-solving angles, tested in sprints so winners are found with data, not opinion.

04

Retention & Community Flywheel

Social content that turns first-time buyers into repeat customers and advocates, lowering what each sale costs over time.

Core services

Four pillars, each tied to revenue.

Pillar 1

Meta Ads Acquisition

Problem: Ad spend rises while leads and sales stay flat, and nobody can say why.

Deliverables: Pixel and CAPI integration, custom and lookalike audiences, TOFU/MOFU/BOFU retargeting funnels, structured creative split testing, weekly CPA and ROAS reporting.

Outcome: Lower cost per acquisition and budget that moves only toward proven winners.

Pillar 2

Local SEO Domination

Problem: Nearby customers search, find a competitor, and call them.

Deliverables: Full Google Business Profile optimization for the top-3 map pack, NAP citation cleanup and building, review request funnel automation, geo-targeted ranking pages.

Outcome: More calls, direction requests, and walk-ins from people ready to buy today.

Pillar 3

Social Media Growth & Management

Problem: Posting is irregular, off-brand, and disconnected from sales.

Deliverables: Omnichannel content calendar, audience interaction and reputation replies, brand positioning, community building.

Outcome: Authority that shortens the sales cycle and brings buyers back.

Pillar 4

Direct-Response Content Creation

Problem: Generic creative gets scrolled past, and ad fatigue sets in fast.

Deliverables: Short-form video scripts and edits, product showreels, static and carousel ad designs built around tested hooks.

Outcome: Higher click-through, cheaper conversions, and a steady stream of fresh winners.

Stack: Meta Ads Manager, Meta CAPI, GTM, GA4, WordPress, WooCommerce, Google Business Profile, Ahrefs/Semrush, Canva Pro, CapCut, n8n.

Case studies

Proof across three market types.

Retail · Local SEO · USA

Macu Tea, Irvine, California

Situation: A beverage brand opening new stores in a crowded brick-and-mortar market, needing footfall from day one.

Task: Build local awareness and reputation, working remotely across time zones with a US team.

Action: Hyper-local radius campaigns around each location, Google Business Profile optimization, and a review acquisition and response workflow.

Result: Stronger Google Maps discovery, more store visits, and better brand recall in each new neighborhood.

B2B · Manufacturing

Mridha Electric Industries

Situation: An electrical manufacturer reliant on slow, offline wholesale relationships.

Task: Create a predictable inbound flow of dealer and distributor inquiries.

Action: Factory-direct positioning, B2B lead generation campaigns, and technical showcase content that builds trust with buyers.

Result: A lower cost per qualified dealer lead and growing regional brand authority.

E-commerce · Paid Social · CRO

Direct-to-Consumer Store

Situation: Inaccurate pixel data, creative fatigue, and weak return on ad spend.

Task: Restore reliable tracking and make paid social profitable.

Action: Server-side tracking rebuild on WordPress/WooCommerce, a hook-testing creative sprint, and dynamic product retargeting.

Result: Consistent 3.4x+ ROAS, reduced CPA, and data the owner can trust.

90-day blueprint

From audit to scaled revenue.

Phase 1 · Days 1–15: Forensic Audit & Infrastructure

Pixel and CAPI verification, competitor gap analysis, Google Business Profile audit, and a landing page conversion audit. We find the leaks before spending a dollar.

Phase 2 · Days 16–30: Foundation & Creative Sprint

Develop ad angles, shoot and edit assets, build local citation networks, and get every campaign launch-ready.

Phase 3 · Days 31–60: Traffic Launch & Calibration

Launch TOFU, MOFU, and BOFU campaigns, push geo-targeted search visibility, and optimize actively against CPA.

Phase 4 · Days 61–90+: Scale & Compounding

Scale budget on winning ad sets, accelerate reviews, repurpose top content across channels, and report monthly on ROI.

Engagement packages

Clear scope. No surprises.

Pricing is quoted after the free audit, based on your market, ad budget, and goals. Ad spend is paid directly to the platforms and is never marked up.

1. Local Footfall & Search Dominance

For clinics, retail, restaurants
  • Google Business Profile optimization and weekly posting
  • NAP citation audit and build-out
  • Review funnel automation and reply management
  • Geo-targeted local ads (modest budget)
  • Monthly performance report

Not included: full-funnel e-commerce ads or heavy video production.

2. Meta Ads Acquisition

For e-commerce, real estate, B2B lead gen
  • Pixel, CAPI, GTM, and GA4 setup
  • Full-funnel campaign build and management
  • Ongoing creative split testing (ad creatives included)
  • Retargeting and lookalike audiences
  • Weekly CPA/ROAS reporting and monthly strategy call

Not included: SEO and organic social management.

3. Full 360° Growth Partnership

For brands ready to scale across channels
  • Everything in Packages 1 and 2
  • Social media management and community engagement
  • Short-form video and static content production
  • Landing page conversion improvements
  • Dedicated growth roadmap and priority communication

Best fit for owners who want one accountable partner.

Questions owners ask

The honest answers.

How do I know my ad spend won't be wasted?

No one can promise results, and I won't. What I control is the risk: tracking is verified before launch, budgets start small, and money only scales behind ad sets that hit a CPA target we agree on up front. You see the numbers weekly and own your ad account throughout.

How quickly can we expect to see results?

Local profile improvements and early ad data typically show within the first 30 to 45 days. Ad optimization stabilizes around days 31 to 60, and local search rankings keep compounding after that. The 90-day blueprint sets realistic milestones for your market.

Do you handle the ad creatives, or do I need to hire a designer?

I handle them. Scripts, video edits, static designs, and carousels are built for conversion and refreshed through testing, so you don't need a separate designer for day-to-day campaigns.

Why work with an individual specialist instead of a bloated agency?

You work directly with the person running your account, not a junior behind an account manager. There are no layers of overhead in your invoice, decisions are faster, and I bring nine years of sales experience, so I think about revenue and closing, not just clicks.

How much does it cost?

It depends on your business, your goals and how much work is needed. After the free 15 minute call I will send you a clear price in writing, so there are no surprises. Your ad money goes straight to Meta or Google, and I never add anything on top of it.

How much should I spend on ads each month?

There is no magic number. I usually suggest starting with an amount you are comfortable with while we learn what works, then raising it only when the numbers show it is paying off. Spending more too early is the quickest way to waste money.

Do I have to sign a long contract?

I would rather earn your trust than lock you in. Most good marketing needs about three months to show a clear picture, so that is how I plan the work. The exact terms are agreed in writing before we begin, and you will always know what you are paying for.

Will I own my ad account and my data?

Yes. Your ad account, your website, your Google Business Profile and all your customer information stay in your name. I only work inside them with your permission, so if we ever part ways, everything stays with you.

How will I know what is working?

You will get a simple report in plain language. It shows how much you spent, how many enquiries or sales came in, what each one cost, and what I plan to do next. If something is not working, I will tell you early and explain what I am changing.

How often will we talk?

You will hear from me every week with a short update, and we will have a proper call once a month to look at the results together. If something urgent comes up in between, just message me on WhatsApp.

What do you need from me to get started?

Not much. I need access to your website, your ad account and your Google Business Profile, a few photos or videos of your products or shop, and an honest chat about who your best customers are. I handle the rest.

Do you work with small businesses and small budgets?

Yes. Some of the best results come from small local shops that have never had their marketing set up properly. If your budget is small, we will focus on the one or two things that bring in customers fastest, instead of trying to do everything at once.

My last agency or freelancer did not work out. Why would this be different?

Most of the time those stories end the same way: lots of activity, little explanation, and no clear link to sales. I start by checking what went wrong, I explain everything in simple words, and I report on money earned, not likes and views. You will always know where your money is going.

Can you promise me a certain number of sales or leads?

No honest marketer can, because customers, competitors and seasons all change. What I can promise is careful tracking, clear reports, quick fixes when something is not working, and a plan built around your real numbers. My past results are on this page so you can judge for yourself.

Do you work with businesses outside Bangladesh?

Yes. I have worked with a tea brand in California and with clients around the world, all remotely. Calls, messages and reports work just as well across time zones, and I adjust my schedule to fit yours.

What if my business is brand new?

That is a good time to start, because we can set things up correctly from day one. We would begin with the basics: a proper Google listing, a clear message about what makes you different, and a small test budget to learn who your customers are before spending more.

Can you help me get more Google reviews?

Yes, and it matters a lot. People trust reviews more than ads. I set up a simple, polite way to ask happy customers for a review, and I help you reply to every review, good or bad, so new customers see a business that cares.

What happens if my ads stop working after a while?

It is normal. People get tired of seeing the same ad, so every campaign needs fresh ideas from time to time. I keep testing new pictures, videos and messages in the background, so when one ad slows down, a better one is ready to take its place.

Next step

Book your free 15-minute growth audit.

Send me your website, your Meta ad account or Google Business Profile link, and your main goal. In 15 minutes I'll show you the three biggest gaps between your marketing and your revenue. No pitch deck, no obligation.